Business owners and managers: Learn how Patch can help you increase your online visibility and social media presence at this fun, happy hour event!

On Nov. 1, Rochester Patch will hold a business networking and social media training event at the Great Oaks Country Club in Rochester from 4-6 p.m.

The informal, very Patchy — and free — gathering is aimed to give local business owners tips for increasing their online visibility on Patch and social media sites. We’ll serve light appetizers, give out free swag and more. There will be a cash bar.

This free, two-hour event is designed to teach business owners how to improve their connection to the community online.

Business owners can learn about how to take better advantage of social media tools such as Facebook and Twitter, with mini-workshops delivered by Patch staffers on how to use Patch and add your own content to the online conversation.

RSVP by filling out the form posted above to attend. However, you don't have to register in advance to attend — you can register in-person at the workshop.

For more information, email Patch Ad Manager Julie Klotz at julie.klotz@patch.com or Local Editor Kristin Bull at kristin.bull@patch.com.