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Business is Thriving for Downtown's Funky Frog, Now in Its New Home

As of Tuesday, the children's resale shop has a Main Street address.

 
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Hannah Nelson of Rochester brought her daughter, Eden, in to The Funky Frog Children's Resale on Tuesday. It was the first day for the new location of the store, and Nelson was the first to make a purchase.
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There's a lot changing in downtown Rochester these days.

For Renee Perkins, the change is all good.

Perkins is owner of The Funky Frog Children's Resale Boutique . Earlier this month, she celebrated her third anniversary as owner of the store. And on Tuesday, she celebrated another milestone: the moving of her store to downtown's Main Street.

She closed the shop Monday to move The Funky Frog from its former location on Third Street to the new location: a roomier, more high-profile spot near the corner of Main and University.

To those who say small businesses are struggling, Perkins may be the exception. 

"I fell into a unique business that, because of the economy and because of the green movement, it's just working," Perkins said. 

The Funky Frog consigns clothing and other children's items. Perkins also looks for inventory from children's shops to liquidate. The store includes books, toys, puzzles, games, shoes and all sizes of clothing. A special area of the store is devoted to handmade clothing by Ruby Loop, a Rochester-area children's clothing designer.

The move allowed the store to expand from 1,500 to 2,000 square feet. The new location — the site of the former Silk Worm store — also has a basement, which Perkins plans to use for storage.

"I think that even when the economy fully rebounds, business will still be good, because people have gotten used to being green and re-using things," Perkins said.

The Funky Frog is now located at 433 South Main Street.

Related Topics: Downtown Rochester and The Funky Frog
Did you visit the new Funky Frog? Tell us in the comments.

mamamac

10:04 am on Wednesday, July 25, 2012

I cant wait to visit this is my favorite store! and Renee is so nice and helpful if you ever have any questions about Rochester!

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Renee Perkins

4:15 pm on Wednesday, July 25, 2012

Thanks for the kind words, Donna! I'm happy to serve you and Rochester! See ya at the new "pad"!

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Renee Perkins

4:14 pm on Wednesday, July 25, 2012

Thanks Rob - hope all is well!

Kristin Bull

1:26 pm on Wednesday, July 25, 2012

I'm a fan of "The Frog" and also of Renee's obvious love of community, which is evident in everything she does for her shop. Congrats on the move -- have fun in your new Main Street locale!

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Renee Perkins

4:15 pm on Wednesday, July 25, 2012

Thanks Kristin - your support and PR is very much appreciated!

Renee Perkins

2:43 pm on Wednesday, July 25, 2012

Thanks everyone! I am so happy to be in Downtown Rochester and the surrounding community!

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Allison Mintz

3:05 pm on Wednesday, July 25, 2012

Congratulations Renee!!! Wishing you much success in your new location.

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Renee Perkins

4:14 pm on Wednesday, July 25, 2012

Thanks Allison - hope to see you soon!

Derek Vertin

3:08 pm on Wednesday, July 25, 2012

That's my sister! Nice going, Renee. Very proud of you!

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Tiffany Dziurman Stozicki

4:24 pm on Wednesday, July 25, 2012

Congratulations, Renee! What a positive story!

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Renee Perkins

4:33 pm on Wednesday, July 25, 2012

Thanks Tiffany - So glad to have the opportunity to grow the business in Rochester!

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Janice Rex-Weaver

11:54 pm on Wednesday, July 25, 2012

It's awesome to hear a success story for downtown Rochester! Couldn't happen to a nicer person for sure.

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